What’s the purpose of a startup story if it’s not inspiring? Maybe the journey of each startup is not all roses but when the startup reaches its zenith the story becomes worth sharing. 7eventzz is the startup that not only shares its success but its failure too because it’s an inevitable part of any business venture.
The seed of any successful business is rooted in its inspiration; how a certain vision slowly turns into reality. An idea that makes it all started. For 7eventzz it was decoration, party planning, weddings and event management so appropriate and knotted with India that is enriched with culture and tradition. There is a huge difference between planning an event and making it successful in the end. Not all people or organizations have the time and management skills to land a successful function. That’s what clicked in their minds.
Within one and half years 7eventzz became the fastest growing and one of best decoration companies of India. 7eventzz the best event planner gained experience in planning events in various settings like corporate events, social gatherings, conferences and many more. They started handling all types of events including weddings, birthdays, anniversaries, corporate meetings and skyrocketed their business, sales and success.
7eventzz came to being quite unexpectedly. Vishal and Harsha, still completing their CA, had a successful social media presence called Asian Weddingz. The Instagram page was highly popular and had about 180k followers.
The duo had posted a random decor shot on the page when people began admiring it and inquiring about rates. This led the duo to create a new page called “7eventzz,” where they began uploading random decorating photographs and received inquiries from all over India.
A year ago, before this, the duo had experienced a failed business called Ohhjee.com, a vendor aggregation platform that was also an event planning website. They put around 2 lakhs into the business, but it flopped miserably. They were 21 at the time and had no understanding of how the business worked. However, even if the business had failed, Vishal and Harsha now had relationships with decorators all over India.
Afterward, the duo established a modest office near their house with only 4 employees, and 7eventzz started to grow from there.
They say no dream is too big to achieve. 7eventzz was created by two old friends and associates: Vishal Gupta and Harsha Kedia when they were only 21 and still pursuing their CA. And yes, 7eventzz is a product of their time during their CA years. Today, Vishal’s responsibilities include marketing and developing the organization’s future growth strategy while Harsha looks after managing vendors, all operations, products and customer service. Though it was a big step leaving behind their finance backgrounds, but it was a successful one because now 7eventzz has 7 employees, 10+ freelancers, and hundreds of vendors across India that contribute to the success of the firm.
As 7eventzz has their own booking website customers can easily check a plethora of decoration ideas and choose their decoration according to their budget and likings. Decoration starting from Rs1500 onwards only 7eventzz use their own assets with the assistance of specialists and artisans to ensure the quality of the decoration. From simple birthday home decoration to grand wedding ceremonies, they deck up every occasion with absolute elegance at the lowest price possible. The decorating team works closely with the clients to deliver their needs with a personalized touch.
Initially, 7eventzz would get 1-2 bookings per day on Instagram. After creating their own user-friendly website, the number reached 7-8 bookings every day. Today, it has grown to 30 to 40 bookings and 7eventzz aims for 100+ bookings per day, in this coming year 2023. Within 1.5 years of operations, it has surpassed $4 million in revenue. Organic website traffic has surpassed 100,000 within a year of the website’s introduction. Not only that, 7eventzz has 125 k organic followers on Instagram, and almost 800 k subscribers on YouTube. Taking customer reviews, the company has updated its website to include new features, cities, and products and services. 7eventzz has a committed team of decorating experts that provide all services under one roof. Using only the best quality and extravagant elements they offer everything to their loyal customers, from minimal birthday party decorations to a top-notch wedding.
Providing the low-cost services without compromising on the quality 7eventzz is now successfully running on 200+ cities in India. Starting from decoration now wedding planners 7eventzz has come a long way not by time but through experience and providing the best work. After gaining remarkable success in 7eventzz the owners have decided to expand their venture .