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Guidelines: Website localization and challenges during the process

Tech Update Ritu 27 March 2019

Website localization in simple terms can be said as the process of translating it from one language to the other or making it multilingual. But is the website localization process natural or does it has challenges to cope up with? Here we will discuss about the problems appearing for website localization. By the side, take aid from French to English translation services for better results.

Straightforward –

This is the major challenge that any website faces while going through the process of translation. For example, your website is in French, and you are looking forward to translating it into English; but unable to get exact results. It happens because here the translation is going on word by word which is resulting in meaningless content. There are many top and leading websites that are going through the problems of localization. Though having a big market, localization errors can cause a significant setback. Thus, the only rescue to the problem here is to take the help of French to English translation services.

Picture perfect design –

The website localization should be embodied with the right design and format, or it can result in reducing the conversions, and at the same time, the visitors will not show interest too. The need for a website that is multilingual requires a seamless design in order to reach and stay in the market for years. Also, if you are planning to target a specific region then give equal stress on design. Along with working on the right design, one should take help from a reputed french to English translation agency too.

On-site search –

If you are localizing more than one page or the entire website, then the preference should be on the on-site search as well. In simple words, it must come up with something when a visitor searches on the search engine then the website or any of the pages should appear on search results for sure. Or else it will result in a negative impact, and the localization will be of no use.

Character sets –

Every language has its own set of characters, and this is why it gets essential to look after the character sets to which it is being translated. English and French are two completely different languages and requires proper and due consideration. It is only an experienced french to english translation company that will be able to help you with accurate characterization from top to bottom.

Formatting inconsistencies –

It is imperative to work on the right formatting of the content considering the date, time, place and so on. The translation and formatting when done correctly can inevitably result in a perfect output of localization or else it might be a significant challenge to cope up in the market.

Along with these, other challenges or setbacks come in the way of Website localization like getting the right images, depicting the content on the correct format, website text, etc. So, one should prefer to work hand in hand with French to English translator to ascertain sound localization.



I am a blogger by passion and has a zest to share my knowledge with the world to bring a positive change. I love to write in my free time but with the utmost diligence and care to pass on the correct and precise information all over.